It's not an unattainable goal and it's a realistic starting point. Therefore, their initial aim is to reach 4 customers a day, 5 days a week. Your monthly income will vary when you take into account full sets, retail, additional sales of other services, and tips. Where you are located has a lot to do with what customers will pay for eyelash extensions and their overall earnings from eyelash extensions.
For example, Malibu eyelash technicians serve a clientele willing to pay more (and tip more) for eyelash extension treatments. Location also determines the type of clientele an eyelash artist has, increasing the average salary in the eyelash extensions industry. However, they may not be able to keep all the money they make with their eyelash extension services. Obviously, the eyelash extension industry is quite demanding, and Lash Artists usually have solid reserves.
Running a successful eyelash extensions business isn't all bold eyelash puns and cute transformational photos for Instagram. Because eyelash extensions are a beautiful visual addition to a face, social networks (Facebook, Instagram, Pinterest) offer an excellent channel for promoting your services. Self-employed eyelash artists or those who work in high-end salons earn more money than employed eyelash technicians. In addition, the cost of eyelash extension treatment varies depending on your location, such as the city and neighborhood of the salon.
If you're just starting out or thinking about starting your own eyelash business, The Lashpreneur Group Coaching Program is the most affordable and comprehensive crash course on eyelash business ownership available. If you're a new eyelash artist starting out in the industry, it will take time to build a clientele and your income will be lower than that of an established eyelash artist during this time. The WHY of wanting to expand and become your own lash manager, running your own eyelash extensions business, and being the most responsible for your destiny can vary from artist to artist, but the overwhelming topic is often freedom. Your studio, the location, the supplies you use, etc., doesn't matter if YOU aren't willing to work hard to maximize your earning potential as an eyelash technician.
Asako (left) and Naoko (right) are certified eyelash stylists and the owners of Divine Lashes, a site for lash lovers to meet and learn more about eyelash extensions and lifts. If you want to make more money as an eyelash professional, don't limit yourself to classic eyelash extensions. There are two ways to market your lash business and having a balanced combination of the two to reach your target customer will help grow your lash business faster. To maximize your earning potential as an eyelash technician, it's important to understand how much you can charge for each service. Researching local competitors' prices can help you determine what is reasonable in your area.
You should also consider offering discounts or promotions for new clients or returning customers. Additionally, offering additional services such as lash lifts or tinting can help increase your income potential. It's also important to create an online presence for your business by setting up social media accounts and creating a website with information about your services and pricing. You should also consider investing in advertising on social media platforms or search engines like Google Ads. Finally, networking with other professionals in the beauty industry can help you find new clients.